Here we are at the end of another great winter season. After a heated battle for media coverage, the final tallies are in on who dominated the pages of this season’s snow mags advertisements and editorials. After fluctuating through the ranks, Scotty Lago catapulted himself into third in the world famous TransWorld Business Snow Exposure Meter. Check out the May 2008 issue for a complete breakdown of the results and who’s who in the top 50 of snowboarding in US magazines media coverage.

Words by Heather Baker